The need
Your account is active, but the message is missing.
Inconsistent designs, last-minute posts and results judged only by likes. Posting regularly is not enough to create a clear voice.
Social Media & Meta Ads
Bring content and advertising around the same goal.
Stop starting from scratch every week. We bring content planning, design and Meta advertising together around what your brand has to say.
WEAPSE DIGITAL / Social Media & Meta Ads
Different posts. One recognisable voice.
Instagram
Facebook
Meta Ads
The Weapse approach
We find your brand's voice first.
We identify who you are talking to, what you can speak about and what you want people to do next. The content calendar follows that direction, with advertising as part of the same plan.
Service scope
What do we work on together?
What your account says, how it looks and who it reaches are parts of one plan.
Account review
Existing content, profile structure and audience expectations are reviewed.
Tone of voice
Your brand's tone, core topics and visual approach are defined.
Content calendar
Post topics are planned around campaigns and seasonal needs.
Post design
Feed, story and campaign visuals are designed with a consistent style.
Short-form video
Reels concepts, editing and required materials are included in the content plan.
Copywriting
Captions and calls to action are written around each post's purpose.
Meta advertising
Instagram and Facebook campaigns are set up around your goals and budget.
Performance tracking
Reach and engagement are assessed alongside enquiries and campaign results.
Instagram
Facebook
Meta Ads
Brands we have worked with
Related client projects.
Who is it for?
Does this sound familiar?
- Brands seeking a consistent social media presence
- Businesses explaining their products and services more clearly
- Teams without time to create content regularly
- Companies using Instagram and Facebook ads to generate enquiries
Pricing
A clear scope.
A transparent quote.
Not every account needs the same number of posts. We discuss content frequency and production needs before defining the monthly scope.
- Number of accounts and platforms
- Post, story and video frequency
- New photography and video requirements
- Advertising management and reporting scope
The Meta advertising budget is planned separately from our service fee.
Your questions
Anything else
on your mind?
Tell us about your project in a few sentences. Let's decide where to start.
Can I see content before it is published?
Yes. We submit the content plan, designs and copy for your approval. We also agree on feedback deadlines to keep publication on schedule.
Do we need to supply the photos and videos?
We review your existing materials first. If new photography or video is needed, we discuss formats, production requirements and responsibilities before work begins.
How many posts are published each month?
We start with the brand's needs rather than a fixed number. The monthly plan specifies post, story and video quantities and the accounts being managed.
Is the Instagram advertising budget included?
The media budget is paid to Meta separately. Content production, ad management and advertising spend are shown separately in the quote.
Other services
What else could we work on together?
CAMPAIGNS AND CONTENT
Let social media and advertising work towards the same goal.
Creating a content calendar and managing an ad campaign are different tasks. We consider both your message and the audience, offer and budget behind the advertising. Visuals, copy, targeting and landing pages should work together on Instagram and Facebook.
Scope depends on the account and objective: content quantities, formats, production and ad management are specified separately. Media spend paid to Meta is separate from the agency fee. Qualified conversations and enquiries matter more than follower numbers alone.
Sending someone to a page explaining the offer gives them a clearer path than sending them to a general homepage. If your site needs work, we can also plan your corporate website or e-commerce setup.
CONTENT & ADVERTISING
Do you need content, advertising or both?
Explore organic publishing, Instagram and Facebook campaigns, and Google search advertising. See the scope, proposal items and review approach for each service.
DEFINE THE SCOPE
Choose content production and paid advertising separately.
Organic publishing and paid campaign management answer different needs. Review Instagram account management and monthly content separately from the creative, budget and review work of Facebook and Instagram advertising.
The first step is free
Get your free project estimate.
Tell us about your project using the form. Let's plan the next step together.
BY REQUIREMENT